Brand Innovator
Why it Matters.
Building Brands That Endure.
In an era of constant change, brand is the anchor that drives trust, relevance, and growth. A strong brand doesn’t just tell a story—it shapes perception, inspires loyalty, and creates measurable business value. Leaders who invest in authentic, insight-led branding don’t chase trends—they define them.
My Approach.
Mastering the Art of Storytelling to Build Iconic Brands. I don’t just create brands—I craft stories that captivate and connect. By blending data-driven insight with creative vision, I shape narratives that resonate deeply, differentiate meaningfully, and inspire lasting loyalty. Every touchpoint becomes part of a cohesive story that drives engagement and action.
Results that Speak.
Stories of Transformation, Success, and Growth. I transform brands into engines of growth. With strategic insight and creative storytelling, I’ve delivered real business impact:
Increased Market Share – Repositioned brands to attract and engage new audiences.
Deeper Loyalty – Crafted authentic narratives that build trust and lasting emotional connection.
Accelerated Growth – Unified storytelling and strategy to turn brand equity into revenue.
Explore Success Stories to see how my approach turns brand vision into business results.
Featured Resources
Interview with Marketing Today: How can we Trust AI? with Jacqueline Woods, CMO at Teradata
Jacqueline Woods is the Chief Marketing Officer for Teradata, the cloud analytics and data platform for AI, headquartered in San Diego, California. Jacqueline joined Teradata from NielsenIQ, where she was a member of the executive leadership team and Global Chief Marketing and Communications Officer.
Harnessing Trusted Data: Jacqueline Woods on Teradata’s Data DNA, AI’s Transformative Impact, and Governance Essentials
Interested in being a guest? Email us at admin@evankirstel.com
2024 Top Trends and Predictions in Customer Engagement with Jacqueline Woods, Teradata and David Chan, Deloitte Digital
In this episode of Twilio’s Builders Wanted podcast, Jacqueline Woods, CMO of Teradata and David Chan, Managing Director of Deloitte Digital, sit down for a panel discussion on the top CX trends, AI predictions for the year ahead, and omni-channel, real-time personalization.











